It was Arctic Cat's first official release to the public at the
recent Farmworld Field Day held at Lardner Park in Gippsland
Victoria. The American manufacturer showed sixteen of the twenty
models that will complete the Australian lineup of ATVs and Side by
Side vehicles.
The new comer to the block received positive attention by all,
compliment was paid to the strong build quality and long list of
functional features and benefits of the Arctic Cat range.
"The customers were pleased to see a new and quality brand
attending the popular field day." commented Brand Manager Simon
Gloyne. "There was great interest shown in the build quality of the
ATV range and the unique features of our twin seat, TRV, models and
our utility tilt tray 700TBX. Customers were impressed to see
digital displays featuring fuel gauges on the full line up and were
most impressed with the $7,990 price on our entry level 4WD model
the Arctic Cat 450 ATV." Gloyne added.
Side by side vehicles are becoming an increasing consideration
for farm owners and managers, their functionality, versatility and
safety features bring the emerging vehicles well into the
purchasing consideration. Arctic Cat had three of their utility
side by sides on display. Starting at just $15,490 the Arctic Cat
550XT featuring 2WD/4WD with front differential lock, 10" double
A-Arm independent wishbone suspension, 2" tow bar hitches on the
front and rear with a tow rating of 680kg, 14inch alloy rims and a
275kg rated hydraulic tilt tray rounded out great value.
"The Arctic Cat 700 HDX side by side was probably the show
stopper, with all the standard Arctic Cat features, the 700 HDX
Side by side sets itself apart with a large 465kg load rated tilt
tray, a three seater bench seat, extra storage and longer wheel
base for stability." Gloyne commented at the stand, with customers
frequenting the stand it was clear that these American built Arctic
Cat ATV and Side by Sides had a place and a customer in the
Australian market.
"The brand is only new here in Australia; with over 50 years of
manufacturing in the USA Arctic Cat is a top 5 ATV and Side by Side
brand in the States.
Arctic Cat Australia has invested heavily in the brand and is
now concentrating on building a strong dealer network across
Australia. For our Gippsland customers Peter Stevens Motorcycles in
Dandenong will be their initial dealership, however there are plans
to expand the dealer network into the heart of Gippsland West,
Central and East to offer convenient purchasing and servicing
options." Gloyne confirmed.
Arctic Cat Australia are seeking expressions of interest in
becoming a dealer, for enquiries or to apply please visit www.arcticcataustralia.com.au
and follow the links.
For more information please contact:
Mark Berger
Marketing Manager
PS Importers
20 Stubbs Street Kensington, Vic 3031
Mob: 0417 060 937
Tel: + 61 (03) 9381 9765
Fax: + 61 (03) 9381 9798
Email: mark@psimporters.com.au
www.arcticcataustralia.com.au