Paris, 27 April 2017 – Last night Land Rover unveiled the latest member of the Range Rover family, the Range Rover Velar, in the heart of Paris. The Velar was dramatically craned onto the seventh floor rooftop terrace of the famous Haussmann building BVH Marias Rue de Rivioli.

This follows the global unveiling at the Design Museum London in March and the subsequent premieres in Milan, New York and Shanghai.

Gerry McGovern, Chief Design Officer, Land Rover, said "The iconic Parisian skyline served as the perfect backdrop for the new Range Rover Velar's stunning silhouette. Modern, elegant and with a touch of glamour the Velar couldn't have been more at home in one of the world's most beautiful cities".

The short film which includes the dramatic night-time lift onto the seventh-floor terrace is available to view and share here: https://youtu.be/QV4jhPWyz5g

 

ENDS

Note to Editors:

  • Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true 'breadth of capability' across the model range. Defender, Discovery, Discovery Sport, Range Rover, Range Rover Sport, Range Rover Velar and Range Rover Evoque each define the world's SUV sectors, with 80 per cent of this model range exported to over 100 countries.