CHICAGO, USA: The only thing better than All-New Mazda MX-5 is a
personalised Mazda MX-5.
Today at the Chicago Auto Show, where the first generation MX-5
was introduced to the world in 1989, Mazda revealed an MX-5
accessories design concept of the next-generation roadster that
will hit showrooms later this year.
"There is so much MX-5 history at the Chicago Auto Show, and we
wanted to continue building on that," said Jim O'Sullivan,
president and CEO, Mazda North American Operations.
"The MX-5 is the soul of our company, and its enthusiast
following both inside and outside of Mazda, drives us to keep
innovating new ideas for it and the rest of our line-up."
Painted Ceramic Metallic, the MX-5 accessories concept will be
on display from today through Sunday, February 22, and includes an
Aero Kit, BBS Wheels and Brembo Brakes as well as a luggage rack
shown separately in Mazda's display.
MX-5 concept accessories include:
- Aero Kit (Front Air Dam, Side Sill Extensions, Rear Bumper
Skirt and Rear Lip Spoiler): The gloss-black Aero Kit is the same
package found on the 2016 MX-5 Global Cup Car that debuted at SEMA
in November
- Brembo Brakes: Lightweight Brembo front brakes adorn the MX-5
as well as red brake calipers behind all four wheels
- BBS Wheels: The forged black BBS wheels are sized 17x7J 45mm
offset, wrapped in 205/45R17 tyres
- Luggage Rack: The stylish luggage rack is made of carbon fibre
and weighs less than two pounds. The luggage rack mounts to the
trunk and includes an integrated Centre High Mount Stop Lamp
(CHMSL).
The MX-5 has evolved to meet the needs of today's customers, yet
it retains the pure fun-to drive nature of its predecessors,
whether cruising on the highway or the racetrack.
With the new roadster, Mazda's engineers sought to capture the
essence of the beloved first-generation MX-5, reducing overall
length of the new model by 4.1 inches to make it about the same
size of the original. Engineers also reduced the MX-5's weight by
about 150 pounds versus the outgoing car, lightening and
strengthening even the smallest parts.
Power for U.S.-bound MX-5s comes from Mazda's 2.0-litre
SKYACTIV-G inline four-cylinder engine, producing 155 horsepower
and 148 lb-ft of torque. Both SKYACTIV-MT and SKYACTIV-DRIVE
6-speed automatic transmissions will be available.
"For our next-generation MX-5, our designers and engineers
obsessively focused on heightening the joy that comes with driving
our signature sports car," said O'Sullivan.
"The concept parts and accessories we have showcased at the
Chicago Auto Show were developed to give customers a look at what
is possible for the new cars to make them truly one-of-a-kind,
adding to that excitement."
Mazda North American Operations is headquartered in Irvine,
Calif., and oversees the sales, marketing, parts and customer
service support of Mazda vehicles in the United States and Mexico
through nearly 700 dealers. Operations in Mexico are managed by
Mazda Motor de Mexico in Mexico City.
For further information, please contact:
Karla Leach
Senior Manager - Public Relations
T: (03) 8540 1931
F: (03) 8540 1960
M: 0448 346 213
E: kleach@mazda.com.au
Tony Mee
Public Relations Specialist
T: (03) 8540 1962
F: (03) 8540 1960
M: 0439 347 658
E: tmee@mazda.com.au