- Crossover concept offers sporty yet refined
styling and driving performance -
Hiroshima, Japan: Mazda Motor Corporation will
host the world premiere of the Mazda KOERU crossover concept at the
Frankfurt Motor Show, which opens on September 17 and runs through
September 27, 2015.\*1
The Japanese word "KOERU" means to "exceed" or "go beyond," a
fitting name for Mazda's new foray into the growing crossover SUV
market, because the model aims to exceed existing category
standards and stereotypes.
As the latest embodiment of Mazda's 'KODO - Soul of Motion'
design theme, Mazda aimed to impart the KOERU with the power and
vitality of a wild animal while maintaining a sense of refined
dignity.
The latest SKYACTIV Technologies ensure the model provides
outstanding environmental performance without compromising on
Mazda's renowned driving pleasure.
To increase awareness of the Mazda brand, the automaker will
display its full line-up of new-generation models featuring
SKYACTIV Technologies and 'KODO - Soul of Motion' design at the
Frankfurt Motor Show.
Mazda's Main Exhibits at the Frankfurt Motor
Show
Reference Exhibits
Mazda KOERU (World Premiere)
Vehicles currently on sale
Total of 14 vehicles including: Mazda6, Mazda3, Mazda2, Mazda CX-5,
Mazda CX-3 and Mazda MX-5\*2
Technology Exhibits
SKYACTIV-G 2.5, SKYACTIV-D 2.2, SKYACTIV-D 1.5
\*1 Official name of the show is 66th Internationale
Automobil-Ausstellung. Press days are September 15 and 16. Mazda
will hold its press conference at 13:45 on September 15. The show
is open to public from September 17 through 27.
\*2 12 vehicles will be displayed on press days.
For further information, please contact:
Karla Leach
Senior Manager - Public Relations
T: (03) 8540 1931
F: (03) 8540 1960
M: 0448 346 213
E: kleach@mazda.com.au
Tony Mee
Public Relations Specialist
T: (03) 8540 1962
F: (03) 8540 1960
M: 0439 347 658
E: tmee@mazda.com.au