Our first bike roared to life on July 4th, 1998. This was more than a patriotic gesture. It was flag in the ground that marks the rebirth of the American V-Twin, and we've been claiming more roads ever since. From numerous awards to leading innovations, we have given new life to American muscle with industry changing cruisers, baggers, and touring bikes.

WE ARE A BRAND ON THE THROTTLE
WE HAVE A PURPOSE, A DESTINATION, AND EVERYONE IS INVITED ALONG FOR THE RIDE.

The history of Victory doesn't stretch back over the past hundred years. We are young, full of drive, with our eyes on the horizon.

WE HAVE AN INEXTINGUISHABLE PASSION FOR THE AMERICAN PERFORMANCE that has raged since 1998, when a small group of riders, designers, and gear heads came together in Minnesota, and decided to engineer power and performance back into American V-Twins.

HISTORY OF VICTORY MOTORCYCLES

THE PURSUIT OF PERFORMANCE EXHILARATION

1998
BORN ON THE FOURTH OF JULY

The first Victory production model – an Antares Red & Black V92C – is born on the Fourth of July at the Spirit Lake, Iowa, production facility.

1999
AN AWARD-WINNING DEBUT

The Victory V92C is named "Cruiser of the Year" by Cycle World magazine, the first of numerous awards for this historic model.

2001
FREEDOM DELIVERS THE POWER

Victory introduces a new generation of V-Twin power: The Victory Freedom V-Twin engine.

2003
THE ORIGINAL CUSTOM CRUISER

Victory revolutionizes American cruiser style and performance with the introduction of the award-winning Victory Vegas.

2004
LEGENDARY CUSTOM PARTNERS

The Victory-Arlen Ness partnership expands with the introduction of the first-ever Arlen Ness Signature Series model.

2005
IT'S HAMMER TIME

Victory introduces the concept of a "Power Cruiser" with the Victory Hammer and its 100ci V-Twin with a 6-speed transmission. Motorcycle Cruiser magazine names the Hammer "Cruiser of the Year."

2006
ULTIMATE CUSTOM STYLE

The Vegas Jackpot raises the bar in the "Custom Cruiser" category and is named "Best American Bike" by Forbes.com.

2008
TOURING REDEFINED

The complete production run of the limited-edition 10th Anniversary Victory Vision sells out in just 7 minutes. Among the Victory Vision's many awards is Motorcycle Cruiser magazine's 2008 "Motorcycle of the Year" honor.

2009
RECORD SPEED ON THE SALT

Victory rider Gregor Moe sets a world land speed record on the Bonneville Salt Flats with a race-prepped Victory Kingpin. His "World's Fastest Victory" sets a record at 165.863 mph.

2010
CRUISING WITH ATTITUDE

The Victory High-Ball is introduced

2013
THE NEW TOP GUN IN CRUISERS

The Victory Gunner ushers in a new generation of Victory cruisers with its timeless styling, powerful performance, and unforgettable riding experien

2014
SETTING MORE SPEED RECORDS

A Victory Hammer that was race-prepped by teens in the Helping Through Horsepower project sets a world land speed record of 173.321 mph on the Bonneville Salt Flats.

2015
FULL THROTTLE & FULL VOLUME

Victory Factory Racing is launched through a partnership with NHRA Pro Stock Motorcycle Racers Matt Smith and his wife/co-driver Angie Smith.